Larry Tang, the founder of Locofama and Sohofama, approached us with the concept of establishing a new sub-brand focused on promoting healthy living in Hong Kong. The goal was to produce and distribute products for local fitness enthusiasts through a collaboration between GOD and LOCOFAMA.
We developed the visual identity for LocoFitness while maintaining the distinctive style of Locofama, featuring script typography with simple lines.
For additional details, please visit: http://locofama.com/
