Branding for Griptape, skateshop located in the historic center of Malaga, Spain, owned by skater Alvaro Rodriguez.
Skateboarding is one of my great passions and favorite hobby, that's why I'm always more than willing to work on projects who are related to this wonderful sport.
The whole concept of this logo is intended to strengthen the image of the store within the skate culture in the area of the city of Malaga and surroundings. We wanted to create a sense of a familiar space, where after a long day riding you can relax with friends that share your same interests also adding an old school touch to the whole visual concept. We used the furniture inside the store as a reference image to create a logo that has all the qualities we wanted to communicate.
